The Brief
We first started discussing The B1M as a project with Director, Fred Mills, back in 2012 when it was a concept and business plan. He had a clear concept of what was required and he provided the design concepts for a bespoke website to be built into Siteglide.
The website needed to focus on the video viewing experience and allow users to find content quickly and easily. It also needed to allow The B1M to subtly promote other content and sponsor material while still ensuring brand integrity.
Users would need to register on the site and create a profile for other users to view but the main focus is a clean and simple video viewing experience.